The follow-up that happens whether anyone remembers or not.
Sales does not usually fail at the pitch. It fails at the fourth follow-up, the enquiry that came in at seven on a Friday, and the CRM record nobody updated after the call.
Where the week actually goes.
A CRM is only worth what people put into it, and people put the least in when they are busiest, which is exactly when the records matter most. So the pipeline shows what was true a fortnight ago.
Meanwhile the leads that came in and were not called within the hour go quiet, and nobody can tell you how many there were.
Automations that pay for themselves first.
We would not build all of these at once. We would pick the one costing you the most hours, ship it, and let it fund the next.
- Capture and enrichment — Every enquiry from every source captured, deduplicated, and enriched with company data before a salesperson sees it.
- Instant qualification and response — New leads scored against your criteria and acknowledged within minutes, with the good ones pushed to a phone rather than a queue.
- CRM records that update themselves — Calls, emails and meetings written back to the record automatically, so the pipeline reflects this week rather than last month.
- Sequenced follow-up — Multi-step follow-up that stops the moment someone replies, and hands over to a person when it should.
- Quote and proposal drafting — Proposals assembled from your templates and the deal record, ready to price and check rather than build.
- Stalled deal alerts — Opportunities that have not moved surfaced to the owner and their manager with a suggested next action.
- Pipeline reporting — An honest weekly picture of pipeline, conversion and forecast, built from activity rather than optimism.
AI automation, applied to your industry.
The shape of the work changes with the paperwork and the regulator. These pages cover what we build and automate for each.
Other areas we automate.
Your First Call Is Not a Sales Pitch
We will explain exactly how the model works and give you an honest recommendation, even if that recommendation is not Adola.
