Email Marketing Built to Improve Business-To-Customer Relationships
Adola Email builds the nurture layer that over time improves a customer or prospect's experience with a business, leading to increased customer return rates and improved customer lifetime value.
We do this using strategic sequences, automated workflows, and consistent communication without spam tactics or volume for volume's sake.
What Adola Email Delivers
- Email strategy and audience segmentation
- Nurture sequence design and copywriting
- Newsletter production and management
- Automated workflows (lead nurture, onboarding, re-engagement)
- Platform setup or optimisation (HubSpot, Mailchimp, ActiveCampaign, Klaviyo, Brevo, and more)
- A/B testing on subject lines and content
- Monthly reporting tied to qualified leads and pipeline contribution
Same Service. Different Standard.
- Billed by results, not by send volume — when we over-deliver, we earn more. If we under-deliver, you pay less.
- Measured by Adola Signal — reporting tied to commercial outcomes, not open rates alone.
- Senior-only delivery — the strategist who designs your sequences is the same person writing them.
- Reviewed every 90 days — targets, performance, and sequence strategy reassessed every quarter.
Your First Call Is Not a Sales Pitch
We will explain exactly how the model works and give you an honest recommendation, even if that recommendation is not Adola.
Questions
We work with HubSpot, Mailchimp, ActiveCampaign, Klaviyo, Brevo, and many more. If you already have a platform, we work within it. If not, we recommend one based on your needs and budget.
It depends on your audience and where they are in the funnel. Nurture sequences are event-triggered, not calendar-driven. Newsletters typically run bi-weekly or monthly. We design the cadence to be useful, not intrusive.
No. Every email we write has a specific purpose: educate, build trust, or prompt a next step. We do not send volume for volume's sake. If an email does not earn the next open, it should not be sent.
Yes. Automated nurture sequences, onboarding flows, and re-engagement campaigns are all included. For more complex workflow and CRM automation, Adola AI Automation can be added.
A small, engaged list of the right people is more valuable than a large list of the wrong ones. We build strategies appropriate to your list size and focus on growing it with qualified contacts alongside the nurture programme.
We track commercial contribution via Adola Signal. Open rates and click-throughs are context, not success, the metric that matters is what impacts your desired outcome.
Standalone pricing is scoped per engagement based on list size, automation complexity, and content volume. For clients within Adola Core, Email is included within the retainer.
