One Retainer. Every Channel. Tied to Your Pipeline.
We choose which channels to activate, when to pivot, and how to allocate effort — reviewed and adjusted every 90 days based on what we actually deliver.
How It Works
We Find the Gap
We identify whether the constraint is visibility, credibility, or infrastructure — using a Three-Lever Framework to determine where effort will move the pipeline first.
We Run the Strategy
Adola selects which channels to activate and when to pivot. You focus on your business. Channels move fluidly based on what the data says is working — no renegotiation required.
We Adjust Every 90 Days
Qualified lead delivery is measured against agreed targets quarterly. When we over-deliver, the retainer rises. If we under-deliver, it falls. The adjustment is symmetrical and capped — designed to benefit both sides.
Every Channel, One Retainer.
Resource allocated by performance, not by scope.
The Most Honest Attribution System in B2B
Every Adola Core engagement is governed by Adola Signal, an attribution model built for long B2B sales cycles. Our model involves three layers: Foundation, Contribution, and Intelligence — each one operating at a different depth, each one growing more precise the longer the engagement runs.
Adola Signal is built incrementally and organised based on which marketing channels need to be prioritised at any given time. The data it produces compounds, growing more valuable the longer our partnership continues.
Your First Call Is Not a Sales Pitch
We will explain exactly how the model works and give you an honest recommendation — even if that recommendation is not Adola.